Head of Creative Services, H&H Media
Direct and lead multichannel content development of branded articles for national advertising partners such as Tanqueray Gin, Caesarstone and Thermador. I determine compelling narratives that support business goals, in addition to writing and producing customer-focused storytelling for editorial print, digital, newsletter, display ads social copy and video scripts.
Client: Tanqueray Gin (print, video and social)
Content Strategy & Storytelling
Using client’s key business initiatives, I developed, conducted interviews and wrote a custom digital feature to increase brand awareness and boost product engagement and purchase.
Client: Grand Marnier